The Hong Kong Cultural Centre (HKCC) is a major music and arts venue in Hong Kong holding over 700 performances each year, and has been established for more than an quarter of a century.
The Hong Kong Cultural Centre (HKCC) is a major music and arts venue in Hong Kong holding over 700 performances each year, and has been established for more than an quarter of a century,
In 2017, they realized the limitation of their existing facilities and introduced digital visual displays instead. Their challenge was to build up an effective digital signage network to deliver targeted information to over 40 sets of pro-monitors at a specific place and time; creating an innovative experience for visitors.
From Static to Dynamic Before the renovation, HKCC had been using 27 × 40″ posters to show the program information but they were restricted to displaying static information with limited images – not engaging enough to capture visitor attention in a digital age.
